I created my first Yahoo account nearly seven years ago. There have been modifications to Yahoo Mail since then, most notably the integration of Yahoo Messenger into it in 2009. According to Wikipedia, there are currently two other versions of the Yahoo Mail other than the one launched as early as 1997. Those versions were released in 2007 and 2011, and for a long time, upgrading to a newer version of the Yahoo Mail is only an option – until recently.
Have you opened your Yahoo Mail recently? If you did, you probably got irked that Yahoo is literally coercing you to upgrade to the 2011 version. And users’ hands are tied as regards to this. In an effort to “encourage” all their users to upgrade to the 2011 release, you will see this upon accessing Yahoo Mail. Notice that I highlighted the word “trap” in the Yahoo Mail URL.
I know these services are given for free, and that is something everyone of us will always be thankful for. However, isn’t it better if these companies (including Facebook!) give their users an option to avail of the upgrade or not?